Are you a skilled graffiti artist? Here’s your opportunity to compete and win

Published By Whitney Okore For The Statesman Digital
1 year ago

Are you a graffiti artist interested in showcasing your virtuosity?
Well, Chrome, has announced a new opportunity for graffiti artists across the country to design the next iteration of its famous souped-up matatus (colloquially referred to as nganyas).

This call to action is part of the buildup to the launch of the brand’s Honour The Streets campaign, which aims to celebrate and elevate Kenya’s vibrant street culture.

Part of the Honour The Streets campaign involves inviting local artists to submit their graffiti designs, along with their neighborhoods and personal stories, for a chance to see their work showcased on Chrome’s iconic matatus.

Known for their striking visuals during market storms, these matatus are a symbol of a deep-rooted connection to urban Kenyan culture.

“As a brand, we are built around our recognition of the powerful stories that the Kenyan streets tell through art,” notes Lilian Mbugua, Brand Manager for Chrome.

“By involving local graffiti artists in our campaign, we are not just designing a vehicle; we are creating a canvas that honors the creativity and spirit of Kenyan communities,” she adds in a statement.

Submissions are open to all graffiti artists,18 years and above, who can demonstrate a strong connection to their local community through their art.
Entries will be judged based on artistic merit, narrative strength, and the artist’s link to their neighborhood.
The selected design will be unveiled in a special event, marking a new chapter in Chrome’s ongoing engagement with street culture.

Artists interested in participating should submit their work via direct message to the Chrome Kenya Instagram page by 31st August 2024.
The winners will be announced on 10th September 2024