• Thursday, 01 December 2022
Isuzu introduces a new model in honor of Eliud Kipchoge.

Isuzu introduces a new model in honor of Eliud Kipchoge.

East Africa Isuzu On Tuesday, a new Isuzu D-Max was unveiled in honor of world marathon record holder Eliud Kipchoge.

Rota Kavashe, Managing Director of Isuzu East Africa, revealed that the special limited edition Eliud Kipchoge 1:59 vehicle is named after the two-time Olympic marathon champion.

Kipchoge, according to Kavashe, will be the first to drive the special edition 001.

Kipchoge set a new world marathon record two weeks ago in Berlin, clocking in at two hours, one minute, and nine seconds.

"These will be limited edition for customers interested in these types of vehicles," Kavashe said when he hosted Kipchoge at their Nairobi headquarters.


Hiroshi Hisatomi, chairman of Isuzu East Africa, accompanied Kavashe.


"As a company, we want to celebrate Kipchoge's success in a different way because we have gained a lot since our partnership began in 2017," said Kavashe, who detailed Kipchoge's exploits since their partnership began in 2017.

Kipchoge went on to set a new world marathon record, winning the 2018 Berlin Marathon in 2:01:39 before breaking it again two weeks later on the same course for his fourth victory in the city.


"Eliud had managed to retain his Olympic title last year at the 2020 Tokyo Olympics," Kavashe said, adding that Kipchoge went on to win the London Marathon four times.


Kipchoge lauded the Isuzu collaboration as his third leg in athletics.


Kipchoge believes that in order to succeed, people must better understand themselves and establish appropriate systems and goals.