The National Authority for the Campaign Against Alcohol and Drug Abuse (NACADA) has issued a stern warning following the emergence of a dangerous trend involving alcohol enemas, also known as "butt chugging" or "boofing," which has recently gone viral in Kenya. 

The disturbing practice, reportedly adopted by some youth, involves introducing alcohol into the body through the rectum, a method that poses severe health risks.

In a statement issued by NACADA's Chief Executive Officer, Dr. Anthony Omerikwa, the Authority expressed grave concerns over the trend, calling for immediate action from relevant stakeholders to curb its spread. 

"This trend, if indeed factual, poses enormous health concerns and calls for an urgent inquiry by relevant stakeholders," Dr. Omerikwa said

Dr. Omerikwa explained that the method of alcohol consumption bypasses the body’s natural defenses, leading to rapid absorption into the bloodstream, which can result in life-threatening complications. 

"Compared to other methods of consumption, this route is extremely dangerous and poses a significant health risk due to very rapid absorption into the bloodstream," he stated.

Among the risks associated with alcohol enemas, NACADA highlighted the dangers of alcohol poisoning, which can appear as confusion, vomiting, seizures, slow or irregular breathing, hypothermia, or unconsciousness. 

The direct contact of alcohol with delicate tissues in the rectum can also lead to severe health problems, including ulcers and rectal bleeding. 

Additionally, the heightened rate of absorption may cause sudden unconsciousness, respiratory failure, or even death. There is also an increased risk of infection, including inflammation, tears in the mucosal lining, and hepatitis, as well as a lack of control over dosage, which can lead to severe dehydration and impaired judgment, resulting in risky behavior. 

Lastly, this method of consumption is more potent and can rapidly lead to alcohol dependence and addiction.

NACADA strongly urged the youth and all individuals to avoid such dangerous practices.

"We strongly advise all individuals, more so the youth, to desist from such dangerous practices," Dr. Omerikwa emphasized, adding that any form of alcohol and substance abuse is life-threatening and should be avoided.

The Authority also called on stakeholders to engage positively with the youth to prevent the spread of harmful information through social media, which has been a powerful platform in promoting such dangerous trends. 

"NACADA calls on all stakeholders to positively engage with the youth so as to avoid the spread of adverse information and consequent adoption of harmful practices," Dr. Omerikwa said.

Reiterating its commitment to the health and well-being of Kenyans, NACADA encouraged anyone facing challenges related to alcohol or drug abuse to seek help through their TOLL-FREE Helpline 1192, available 24 hours a day.

"We remain committed to advocating for a sober and healthy country," Dr. Omerikwa concluded.