How To Shop Smart During The Festivities And Avoid 'Njaanuary'
- Published By Jedida Barasa For The Statesman Digital
- 23 hours ago
The season of joy, celebration, and… SHOPPING is here! With carols floating through the air and sparkling lights on every corner, your inbox is probably already under attack from a flood of holiday deals:
“Christmas Bonanza! Buy 2, Get 1 Free!”
“Holiday Sales! Up to 50% Off!”
“Festive Giveaway! Don’t Miss Out!”
The offers are tempting, the urgency feels real, and the marketers might as well be sitting in your living room whispering discounts in your ear.
But before you end up with three air fryers and a massage chair you never planned for, here are smart, sanity-saving tips to keep your holiday shopping intentional, budget-friendly, and drama-free.
Ask yourself these smart shopping questions:
1. Do I Really Need This?
Before you add anything to your cart, ask if it solves a problem, fills a need, or genuinely adds value. If you can’t name one real reason you need it, it’s just a shiny distraction. Let it go.
2. Was It on My Christmas List?
Impulse purchases are the real thieves of December. If it wasn’t part of your plan, let it go. If it’s already on your list, fantastic! You’ve found a real deal. Otherwise, think twice.
3. Does It Fit My Budget?
Set a clear budget for gifts, décor, food, and fun. If buying an item means touching money meant for the new year, let it go. Joy shouldn’t come with January regrets.
Read Also: 5 Warning Health Signs To Watch Out For During The Christmas Festivities
4. What Happens If I Don’t Buy It?
Will Christmas be ruined? Most likely not, unless it’s the very last chicken in the market, and you’ve promised your family a five-star feast with no room for Aunt Bola’s side-eye or Uncle Tunde’s lecture about how “Christmas isn’t Christmas without chicken on the jollof.” If not, relax. Let it go.
5. Is It a Rare Find or Just Hype?
“Limited edition” doesn’t always mean rare. Sometimes it just means someone sprinkled glitter on an ordinary item. If it’s truly unique, fine. If not, keep moving.
6. Am I Really Saving Money?
Your bank account knows the truth. Flashy tags don’t mean value.
7. Am I Investing in Memories or Just Stuff?
Kids forget expensive toys quicker than you can say “Jack Robinson.” Instead of blowing your budget, think long-term. Imagine saying, “I didn’t buy that dollhouse, but I bought you shares in a tech company.” Now that’s a Christmas gift that grows.
In a nutshell, Christmas isn’t a competition. It’s not about maxing out your credit card or proving anything to anyone. It’s about love, laughter, intentional spending, and maybe one or two reasonable splurges.
Just don’t let December excitement turn into January regret.
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