OPINION: Small businesses need strategic leadership to grow
- Published By Jane Njeri For The Statesman Digital
- 4 days ago
Leaders are often optimistic about the growth of their businesses for many reasons. First, optimism is a key trait of successful leadership as it enables them to see opportunities where others may see challenges.
In positive leadership, the view is that the glass is half full when others see it as half empty.
By maintaining a positive outlook, leaders can inspire their teams and instil confidence in their abilities to achieve growth and success.
Secondly, leaders are typically well-informed about market trends and industry developments. This knowledge allows them to make informed decisions and strategic plans that can drive the growth of their businesses.
Most importantly, staying abreast of changes in the market enables leaders to identify new opportunities for expansion and innovation.
The World Bank estimates that 332 million SMEs globally make up over 90 per cent of the global business population, playing a pivotal role in both developed and developing economies.
This makes it a critical segment of our economy that needs strategic leadership to grow into large successful businesses.
Furthermore, leaders are adept at setting clear goals and objectives for their businesses. By establishing a clear vision for the future, leaders can motivate their teams to work towards a common goal and achieve tangible results.
This sense of direction and purpose is essential for driving measured growth and ensuring the long-term strategic success of the business.
In addition, leaders are skilled at building strong relationships with stakeholders, including employees, customers, investors, and partners.
By fostering trust and collaboration, leaders can create a supportive and productive work environment that encourages creativity and innovation. This collaborative approach is key to driving growth and achieving sustainable success in today's competitive business landscape.
Leaders should often be willing to take calculated risks to achieve growth. By embracing change and uncertainty, leaders can position their businesses to capitalize on emerging opportunities and stay ahead of the competition.
This willingness to take risks and adapt to changing circumstances is essential for driving growth and maintaining a competitive edge in the marketplace.
International Monetary Fund (IMF) projects the global GDP to reach $114.83 trillion this year and this can solely be anchored on good leadership across the board and at all levels that can spur this growth.
Besides, leaders are adept at leveraging technology and innovation to drive growth. By embracing new technologies and digital tools, leaders can streamline operations, improve efficiency, and enhance the customer experience.
This focus on innovation and continuous improvement is essential for staying relevant and competitive in today's fast-paced business environment.
Leadership needs resilience and one should be adaptable in the face of challenges and setbacks. By maintaining a positive attitude and perseverance, leaders can overcome obstacles and setbacks that may arise on the growth path.
This resilience and determination are essential for navigating the ups and downs of business and achieving long-term success.
Moreover, leaders are skilled at building a strong and cohesive team that is aligned with the goals and values of the business. In the move to promote a culture of collaboration and teamwork, leaders can empower their employees to excel and contribute to the growth and success of the business.
The focus on developing talent and fostering a positive work environment is essential for driving growth and achieving sustainable success.
As a leader, one should be forward-thinking and strategic in their approach to business growth. By anticipating future trends and developments, leaders can position their businesses to capitalize on emerging opportunities and stay ahead of the competition.
Focus on long-term planning and strategic decision-making is essential for driving growth and achieving sustained success in today's dynamic business environment.
Leaders are optimistic about the growth of their businesses for a variety of reasons, including their positive outlook, market knowledge, goal-setting abilities, relationship-building skills, risk-taking mindset, focus on innovation, resilience, team-building capabilities, and strategic approach to business growth.
By leveraging these key traits and skills, leaders can create a supportive and productive work environment that drives growth and ensures the long-term success of their businesses.
Growth in private sector
The private sector plays a crucial role in the growth and development of economies around the world. In 2025, the outlook for private sector growth is expected to be positive, with many factors contributing to this trend.
One of the primary drivers of private sector growth in 2025 is technological innovation. The rapid advancement of technology is creating new opportunities for businesses to improve efficiency, expand market reach, and develop innovative products and services.
As companies continue to invest in cutting-edge technologies such as artificial intelligence, automation, and big data analytics, they will be able to streamline operations, reduce costs, and enhance the customer experience.
Another key factor contributing to private sector growth in 2025 is globalization. The interconnected nature of the global economy means that businesses can now reach customers and partners around the world more easily than ever before.
This increased global connectivity is creating new markets and opportunities for expansion, as well as driving greater competition and innovation within industries.
The global artificial intelligence market is projected to reach 184 billion dollars in 2024 and so innovation towards this interesting market is quite important.
Besides technological innovation and globalization, government policies and regulations will also play a significant role in shaping the private sector landscape in 2025.
In many countries, governments are implementing pro-business policies to attract investment, spur economic growth, and create jobs and entrepreneurs.
These policies may include tax incentives, deregulation, and infrastructure development initiatives that can help businesses thrive and expand.
Changing consumer preferences and demographics will have a profound impact on private sector growth in 2025. As younger generations enter the workforce and gain greater purchasing power, businesses will need to adapt to meet the evolving demands and expectations of these consumers.
This may involve developing more sustainable and ethical business practices, embracing digital transformation, and offering personalized products and services tailored to individual needs.
In the coming years, environmental sustainability will be a critical issue for businesses in the private sector. As concerns about climate change and resource depletion continue to grow, companies will need to adopt eco-friendly practices and transition to renewable energy sources in order to remain competitive and reduce their environmental impact.
This shift towards sustainability presents both challenges and opportunities for businesses to innovate and differentiate themselves in the market.
Chris Diaz is a Business Leader X : DiazChrisAfrica
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