• Thursday, 26 December 2024
Bravin Yuri shares the impact of Vera Sidika, Konshens on Kenyan Music and fashion

Bravin Yuri shares the impact of Vera Sidika, Konshens on Kenyan Music and fashion

Kenyan music and dance culture has seen dynamic shifts over the years, as Bravin Yuri, a Kenyan social commentator, recently shared his thoughts on two major influencers, Konshens and Vera Sidika who have left a lasting imprint on how Kenyans engage with music, dance, and perceptions of beauty.

On an Instagram story post, Bravin highlighted how Konshens, the Jamaican dancehall icon, revolutionized the way Kenyan audiences approached both music and dance.

“Many people don’t truly recognize the massive impact Konshens has had on Kenyan culture,” Bravin observed.

“Ever since he dropped ‘Gal a Bubble,’ he pushed the consumerism of Riddim and reshaped the way we dance.

Women, particularly, never danced with men face-to-face or directly again after that song; they started giving men their glutes instead, and that’s a trend that’s stuck.”

Bravin, who was still in campus during the height of Konshens’ influence, went on to explain how certain dance styles evolved in response to his music

“Before Konshens, we were all about Gully creeping, sliding, helicoptering—different moves,” he said.

“But when ‘Gal a Bubble’ came out, it birthed a whole new wave. Twerking became a phenomenon in Kenya, and it’s been here ever since.”he 

The influence of Konshens wasn’t confined to just the dance floor, as Bravin also pointed to the long-lasting cultural impact of dancehall music in Kenya.

The rhythms and movements sparked new ways of performing and appreciating music, especially among the youth, making dancehall an integral part of Kenyan club culture.

Turning his attention to Vera Sidika, Bravin also reflected on how the Kenyan socialite and music video vixen reshaped the beauty standards of the time.

“Before Vera Sidika’s ‘You Guy,’ Kenyans weren’t really into BBLs (Brazilian Butt Lifts)”

“But that music video changed everything,” Bravin said.

“It shifted perceptions about beauty and turned the focus onto the ‘Nyash’—the obsession with large backsides became the new norm, and it continues to grow stronger with every passing year.”

According to Bravin Yuri, Vera Sidika’s bold appearance and unapologetic embrace of her curves set off a trend that would permeate the Kenyan entertainment industry, influencing everything from music video aesthetics to social media trends.

The rise of the ‘Nyash’ obsession has only intensified over time, with artists, influencers, and even everyday Kenyans now embracing fuller figures and curvier body types.

“Before Vera, men had different priorities when it came to what they admired about women,” Bravin said.

“The pressure was never about Nyash. But now, it’s a central focus, and this shift in perspective is felt across all levels of Kenyan culture.”

Bravin’s reflections offer a fascinating look at the ripple effects of these two key figures, Konshens and Vera Sidika on Kenyan music, dance, and beauty standards.

Taking a stroll down memory lane, as Bravin suggests, reveals how transformative these moments in pop culture have been for the country.

What started as a wave in music and dance has morphed into a lifestyle, and understanding this evolution offers invaluable insight into the changing tides of Kenyan cultural identity.

 

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